Seat Unveils Tarraco Flagship
Seat has revealed its flagship SUV, the Tarraco, which adds a seven-seat option to its range of SUVs.
The manufacturer, which in the first six months of the year saw its registrations in fleet rise year-on year by 27% (from 16,285 to 20,595) and in true fleet by 45% (from 7,561 to 10,987), hopes Tarraco will attract new customers to the brand and boost brand image.
Following the reveal at Tarragona in Spain last night, Seat president Luca De Meo told AM the brand is enjoying stronger margins thanks to its SUVs, which have transformed it from a brand which five years ago was centred on the B-segment Ibiza in the 10-20,000 euros price bracket, to a brand which is now selling strong volumes of cars in the 20-30,000 euro bracket.
In some guises, Tarraco is likely to be in the 30-40,000 euro bracket.
Two petrol variants will be available: a four-cylinder 1.5 litre TSI unit that produces 150PS and is linked to a six-speed manual transmission powering the front wheels, and a 2.0 litre, 190PS offering mated to a seven-speed DSG gearbox and 4Drive total traction system.
There are two diesel options, both 2.0 litre TDIs, with power outputs of 150PS and 190PS. The 150PS variant can be connected to either a front-wheel drive, six-speed manual or seven-speed DSG with 4Drive system. The higher powered version is solely available in 4Drive/seven-speed DSG gearbox.
Tarraco will later be available with alternative powertrain technologies.
At the reveal Seat announced that Tarraco's front design gives a hint to Seat's new design language, with a more prominent grille, giving greater presence and character, and while the sharp full LED headlights retain the company’s triangular signature they are set further into the body, giving a more focused appearance.
Based on Volkswagen Group's MQB modular platform, it is Seat's answer to Volkswagen's Tiguan Allspace and Skoda's Kodiaq, both of which are also seven-seat SUVs.
Source: Fleet News
Added: 19th September 2018
